I’m so glad you’re here.

My goal here is to inspire and guide men* into action in their families, careers, communities–in short, their lives–and equip them to be the men they were created to be. We wear many hats: husband, father, employee, business owner, son, brother, uncle, grandfather. Maybe you haven’t yet worn all of these. Or maybe you’re no longer wearing them all. That’s OK. They aren’t prerequisites for being included here. The point is that we have an obligation to be the best we can be–to be the “advantage” for the “teams” on which we find ourselves (i.e. family, company, neighborhood, etc.)

(*NOTE to Ladies: Since I am a guy, many of my articles will be written from a guy’s perspective to other men. But many of the principles and tools I share are universal, so if you can benefit, please partake.)

Why “Advantage Up”?

In gaming, when a player earns enough points or skills to advance to the next level, they “level up”. Borrowing that concept, when we discover and develop our purpose, gifts, talents, skills, abilities and attitudes, we can use those as advantages to transform our lives and the lives of those around us.

What does it mean to “be the advantage”?

Think back to the schoolyard playground and the dreaded ritual of choosing teams. The captains are picked and immediately tasked with choosing their teammates from the pool of kids that want to play. Who do they pick first? They pick the kids that are the best in that event, whether it’s basketball or football or (fill in the blank). They pick the kids that will give their team an advantage and help them to victory!

That’s why everyone wants to be picked first–or at least in the top 5, right? It was an honor to be picked early in the “draft”. It symbolized value. It didn’t matter if you were picked because you were good or because the captain was your best friend. He valued you so much that he didn’t want the OTHER team to pick you before he did!

We see this all the time in professional sports. To be drafted in the first round is an honor. And to be the first pick in the first round? Serious star value and negotiating power! Being picked first, or even in the first round, is a distinction that stays with them the rest of their careers.

And the same is still true for us, even years removed from the playground:

  • We want the pretty girl to marry us
  • We want the employer to hire us
  • We want the boss to promote us
  • We want the client to select us

We want to be picked first in the draft because we want to be valued as the “advantage”–as the BEST!

So where can we Advantage Up? Some of the areas include our:

These are the areas that I address most because they are areas where I am constantly striving to improve.

So, ask yourself these questions:

  • Do I know why I’m here and what I’m supposed to be doing?
  • Have I reached my full potential in all areas of my life?
  • Am I giving my best in all areas?
  • Am I satisfied with the results I’ve gotten from my efforts thus far?

If you can answer “yes” to ALL of these questions, then this probably isn’t the place for you. Otherwise, stick around and let’s Advantage Up. Because every life has advantages! Use yours for excellence!

A bit about me:

  • Husband of 23 years (and counting!)
  • Father of four (and done!)
  • Son to two parents and two stepparents
  • Brother to two full brothers, six stepbrothers, one stepsister
  • Uncle to… a LOT of nieces and nephews
  • Grad College Campus Operations Director
  • Writer/Blogger
  • Copywriter & Marketing/Business Consultant
  • Life/Career Coach
  • Process analyzer/improver
  • Treasure hunter
  • Ocean lover
  • Space traveler (46 times around the sun)
  • Finally, and most importantly, a child of God–a sinner saved by Grace.

I’ve experienced a lot. And I feel I have a lot to share. So I’ll try to post new content about 1-2 times per week. But I’ve also discovered that the more I learn, the more I have yet to learn. So please don’t interpret my experience–or the fact that I have this blog–to mean that I’ve got it all figured out. I don’t. But I am striving to be my best and hopefully encourage you in that pursuit as well. So let’s figure this out together.

For your advantage,

Brian Evans

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